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    Sight, Sound, Motion Applied Media Aesthetics

    ISBN-10: 0495802964
    ISBN-13: 9780495802969
    Edition: 6th 2011
    Author(s): Herbert Zettl
    List price: $318.95
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    List Price: $318.95
    Edition: 6th
    Copyright Year: 2011
    Publisher: Wadsworth
    Publication Date: 1/4/2010
    Binding: Hardcover
    Pages: 448
    Size: 8.40" wide x 10.80" long x 0.80" tall
    Weight: 2.882
    Language: English

    Herbert Zettl is a professor emeritus of the Broadcast and Electronic Communication Arts Department at San Francisco State University (SFSU). While at San Francisco State University, he headed the Institute of International Media Communication and received the California State Legislature Distinguished Teaching Award and, from the Broadcast Education Association, the Distinguished Education Service Award. Prior to joining the SFSU faculty, Zettl worked at KOVR (Stockton-Sacramento) and as a producer-director at KPIX, the CBS affiliate in San Francisco. While at KPIX, he participated in a variety of CBS and NBC network television productions. Because of his outstanding contributions to the television profession, he was elected to the prestigious Silver Circle of the National Academy of Television Arts and Sciences (NATAS), Northern California Chapter. He also is a member of the Broadcast Legends of the NATAS, Northern California Chapter. Zettl has authored VIDEO BASICS, VIDEO BASICS WORKBOOK, TELEVISION PRODUCTION HANDBOOK, and SIGHT SOUND MOTION, which are translated into several languages and published internationally. His numerous articles on television production and media aesthetics have appeared in major media journals worldwide. He has lectured extensively on both subjects at universities and professional broadcast institutions both nationally and internationally. Zettl developed an interactive DVD-ROM, ZETTL'S VIDEOLAB 4.0, published by Wadsworth Cengage, a part of Cengage Learning. His previous CD-ROM version won several prestigious awards, among them the Macromedia People's Choice Award, the New Media Invision Gold Medal for Higher Education, and Invision Silver Medals in the categories of Continuing Education and Use of Video.

    Applied Media Aesthetics
    The First Aesthetic Field: Light
    Structuring the First Aesthetic Field: Lighting
    The Extended First Field: Color
    Structuring Color: Function and Composition
    The Two-dimensional Field: Area
    The Two-dimensional Field: Forces Within the Screen
    Structuring the Two-dimensional Field: Interplay of Screen Forces
    The Three-dimensional Field: Depth and Volume
    Structuring the Three-dimensional Field: Screen Volume and Effects
    Building Screen Space: Visualization
    The Four-dimensional Field: Time
    The Four-dimensional Field: Motion
    Structuring the Four-dimensional Field: Timing and Principal Motions
    The Five-dimensional Field: Sound
    Structuring the Five-dimensional Field: Sound Structures
    Visual Narrative: the Syntax of Continuity Editing
    Visual Narrative: the Syntax of Complexity Editing

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